“Passionate about creativity with a heart for functionality and usability.”
Casey Scofield, Fearless Leader
With over 20 years of experience, I’ve been privileged to direct branding, creative and marketing for some of the largest global brands in the outdoor, lifestyle and footwear industries. Most recently, I’ve been leading the global brand and creative for one of the largest not-for-profit organizations in Colorado, serving over 25 countries with a customer-base of over 1M in the US alone.
With a knack for digital, social, team leadership, conceptual developmental, ideation and global brand alignment, I thrive in an environment of big-picture thinking with detail-oriented outcomes. I’m passionate about creativity with a heart for functionality and usability. My work developing both Global and Regional Campaigns has led to some of the most engaged audiences and successful results many organizations have seen.
When I’m not building brands, you can find me hanging at home with my wife and two daughters, trekking through the mountains of Colorado, or on an adventure traveling the world with my family. A rarity these days, our family are Colorado natives (born and raised), so if you ever need local Colorado travel advice give me a call! We know all the well-kept local secrets Colorado has to offer.
Personal projects that (thankfully) keep me up at night.
@KindaTrippy
In 2019 my wife and I set-out on a journey to document our travel adventures and build a community of travel enthusiasts who shared a common love for seeing and experiencing new and exciting destinations.
Starting at ground “0” we grew our community of followers to over 11K in just under a year. We built a social network of global travelers that continue to connect and engage with each other daily. In 2020 we shifted our content slightly due to COVID-19 and directed much of our effort towards sharing the beauty of our home state of Colorado. Check us out and follow our adventures today!
Above The Tree Line Consulting Group
ATL is a consulting team for business who are passionate about empowering people to perform at their best! They’re focused on the personal and professional development of people and inspiring teams and organizations to achieve unprecedented results.
In 2020 I partnered with Tanya Lauer, CEO and Founder of Above The Tree Line, to develop their brand identity, their website and a variety of initial marketing materials for their clients. I continue to work with her and the ATL team on an ongoing basis when brand, creative or marketing needs arise.
Just for fun!
From time to time it’s always helpful to step away from the digital side of creativity and spend some time putting pencil to paper, or in this case paint brush to paper.
Fine art has always been a passion of mine (and Illustration was my minor in college). Whether it’s a commissioned project that I’m developing for a client or simply a creative outlet to develop something I’m passionate about, it’s always a joy to bring something to life in this way.
The example shown here is a watercolor I made after a visit to a small village in Kenya. I was inspired by the children and families I’d met while visiting there.
Do you have a project you’d like to collaborate on?
Let’s connect and build something great together!